Lecrae & Switchfoot
Saturday, June 11
801 50th Ave SW, Moorhead, MN 56560
• All Ages
• Reserved Seats / GA Bench / GA Lawn
• Gates at 5pm
• Show at 7pm
Onsale: Friday, April 15 at 11am
“People struggle with categories. Categories make us feel comfortable because it’s how we make sense of things in our minds,” Grammy-award winner Lecrae Moore ponders. But sometimes, when you discover something really special, it defies category. Lecrae finishes his thought, “Sometimes, there’s transcendence.”
And that’s exactly what happened on Tuesday, Sept. 9th this year when Lecrae released his seventh studio album, Anomaly, and made history! The album officially debuted at #1 on the Billboard 200 Album Chart as well as several other Billboard charts including, Digital Album, Rap Album, Christian Album and Gospel Album. For the first time in Billboard chart history, an artist occupied the No. 1 album spot on both the Gospel Albums and Billboard Top 200 list. And it’s only the fifth album ever to be on both the Christian Albums chart and the Billboard 200. Anomaly, isn’t the first No. 1 album for Lecrae: It’s actually his sixth. But unlike the past five albums, Anomaly branches out from the Gospel and Christian charts at No. 1 on the Billboard 200.
Lecrae is quickly developing into one of the biggest music stories of the year and his Cinderella rise has been noted everywhere from RollingStone, XXL Magazine, Vibe Magazine, The New York Times, The Atlantic and the cover of The Huffington Post Magazine to industry trades such as Billboard Magazine, Variety and Vulture. His performance on The Tonight Show Starring Jimmy Fallon, perfectly timed with his album’s release, had fans buzzing as he performed multiple hit records from Anomaly. He’s performed at the BET Experience, co-hosted The Dove Awards, co- headlined the highest ticketed tour in the country (Winter Jam) and received a nomination for Best Impact Track at this year’s BET Hip Hop Awards. Sway Calloway, MTV News Executive Producer and host of his own nationally syndicated radio show, The Wake Up Show, recently proclaimed Lecrae as the “Evolution of Hip-Hop.” And yet there’s still so much more on the horizon for Lecrae.
Remaining true to his beliefs, Lecrae is an artist that redefines mainstream popular culture. Thematically, one can find inspiration, faith and honesty in his music. But it’s more than that and yet it is quite transparent. If Oscar Wilde was correct when he said, “Most people are other people, their thoughts are someone else’s opinions, their lives a mimicry, their passions a quotation,” it’s simple to understand the easy attraction to Lecrae. In a sea of indulgent music, he’s swimming against the tide embracing all the things that make him the man he is, including his faith. And at the heart of it all, Lecrae is pleased to share the secret to his success. He explains, “I just have to have integrity and be true to who I am and what I believe in. Music doesn’t need to be categorized. It just needs to be good.” Indeed Lecrae is at the climactic crossroad of his career.
For the past few years, Lecrae has been the epitome of transcendence. What started as a practical approach to mentoring the youth population at a local juvenile detention center has led to a worldwide mission. As an artist, Lecrae has nearly reached the pinnacle of success. He’s released seven bestselling albums, two mixtapes and won two Grammy awards and a Billboard Music Award in the process and landed a global distribution deal with Red Distribution/Sony Music for the record label he co-owns, Reach Records. In 2010, Lecrae released the critically-acclaimed album Rehab. It debuted in the Top 20 on the coveted Billboard Top 200 Album Chart. By 2011, Lecrae released a follow-up album, Gravity, scoring the #1 pole position atop the Rap Album and Independent Album charts and debuting at #3 on the Billboard Top 200. He’s since performed at the BET Hip Hop Awards, contributed to Statik Selektah’s mixtape and collaborated with a litany of hip-hop veterans and producers. In between albums, Lecrae produced and released Church Clothes, his own mixtape, hosted by radio legend Don Cannon. It featured production by Boi-1da, 9th Wonder, S-1 and Street Symphony, an indication that Lecrae’s positive message has been well received by his contemporaries. In fact, the mixtape earned a double platinum rating and debuted at #10 on iTunes.
As a result of his musical growth, Lecrae was invited to join the legendary touring hip-hop festival, “Rock the Bells Tour,” in 2013. He united with a lineup of hip-hop legends Wu-Tang Clan, Rakim and Common and fan favorites Kendrick Lamar, J.Cole and Juicy J. He then released, Church Clothes 2, the follow-up to his massively successful first mixtape. Again hosted by Don Cannon and executive produced by Street Symphony, it features collaborations with B.o.B., Houston native Paul Wall, Novel, Kevin Ross, Crystal Nicole, King Mez and label mates Derek Minor and Tedashii. Guest production courtesy of Grammy-award winning producers Boi-1da, David Banner, ThaInnaCircle, Dirty Rice and Tyshane round out the mixtape’s collaborators.
The message of his music has attracted everyone from the kid in his basement making beats to the editors of some of the biggest publications in the world. Lecrae embraces the discovery and views it as an opportunity. “A mentor told me years ago, ‘Lecrae you’re not in the widget and gidget business, you’re in the people business. As long as you take care of people, they’ll take care of you.’ So we’ve always looked at it as if we’re not trying to sell CDs, we’re trying to take care of people – Give them messages of hope and inspiration. Some people put content over art and the art suffers even though they may have a great message. Some people put their art over the content and that may win for the moment. It may be the summer jam, but it doesn’t live with people for the rest of their lives. If you make great content and art and hold them up high, it stands the test of time,” Lecrae reveals. But he doesn’t want his music to be limited to people of faith. He explains, “If someone feeds a homeless man, you don’t know why he’s doing it, but the homeless person still appreciates the food. People want to feel what you believe and not just hear it. So let’s talk about fatherlessness, let’s talk about incarceration. Let’s celebrate a relationship or a marriage or a child being born. Let’s talk about social issues. Sure, I have a paradigm that I see the world through, but we all relate to those things and that’s where we connect.” And with the look of a man with a plan, he leans in and whispers, “When you influence the influential that’s when you can begin to change culture.”
Earlier this year, Lecrae co-headlined the highest selling tour in the country, “Winter Jam.” According to Pollstar, “Winter Jam” sold over 557,000 tickets making it the #1 tour in the country beating major tours by Beyoncé, Justin Timberlake, Disney on Ice and Elton John. Touring in front of a half million fans gives Lecrae quite the voice of a generation. But Lecrae didn’t stop there.
Lecrae also finds time to mentor professional athletes. ESPN reported:
“It turns out that Lecrae, who recently dropped his sixth studio album, “Gravity,” is highly sought after by players around the league — and even team chaplains — for his prayer sessions. Lecrae either does them at the arena or stadium or the visiting team’s hotel, typically starting two hours before the game and lasting 45 minutes. They’re usually scheduled when Lecrae is in a certain city performing, or when there’s a game featuring a team with whom he has a good relationship. Since initiating his chapel services last year, free of charge, he’s developed relationships with Team USA men’s basketball and the Kings and Timberwolves in the NBA; the Giants, Falcons and Buccaneers in the NFL; and the Yankees, Braves, White Sox and Diamondbacks in MLB.”
Lecrae’s personal friendships with athletes such as Jeremy Lin and Bubba Watson and many others is a testament to his philosophy and belief in positively influencing the influential.
Currently on a nationwide tour titled for his album Anomaly, Lecrae is accomplishing his humble goal realized back when performing for juveniles at the detention center. It’s already been a long road for this hitmaker and yet in many ways, he’s just getting started.
Switchfoot has achieved a level of success that brothers Jon and Tim Foreman and their high-school friend Chad Butler never anticipated when forming the band in San Diego in 1996. The SoCal natives have sold 5.7 million copies worldwide of their nine studio albums (including their 2003 double-platinum breakthrough The Beautiful Letdown and 2009’s Grammy Award-winning Hello Hurricane), racked up a string of Alternative radio hit singles, performed sold-out world tours, raised over $1 million dollars to aid kids in their community through their own Bro-Am Foundation, and earned themselves a global fan base devoted to Switchfoot’s emotionally intelligent and uplifting brand of alternative rock.
Switchfoot traces its roots to the beaches of San Diego when the Foremans and Butler connected as surfers (Jerome Fontamillas joined in September 2000 and Drew Shirley in 2005). Though they competed in national surf championships on weekends, their real bond came from a common love of music. They decided to form a band, chose the name Switchfoot (a surfing term), put themselves through months of sweaty rehearsals in their garage, and then hit the road. After just 20 gigs, Switchfoot signed with re:Think Records and released three albums, The Legend of Chin (1997), New Way To Be Human (1999), and the gold-certified Learning to Breathe (2000), before signing with Columbia Records, which released their fourth album, The Beautiful Letdown, on its Red/Ink subsidiary, upping the band to Columbia proper after the album sold more than a million copies. (It eventually sold 2.6 million.) The band released two more albums with Sony, 2005’s Nothing Is Sound, which debuted at No. 3 on the Billboard album chart, and 2006’s Oh! Gravity., which climbed to No. 1 on the iTunes Album chart, before going their separate ways with the company.
Itching for creative freedom, Switchfoot financed the building of its own studio where they recorded their seventh album, the hard-hitting Hello Hurricane, and its groove-oriented follow-up Vice Verses, both of which they released on their own lowercase people records via Atlantic Records. (Jon also released several solo EPs and two albums with Fiction Family, his side project with Nickel Creek’s Sean Watkins.)
The band’s recent documentary film Fading West followed their dream tour playing rock shows at their favorite surf destinations: Bali, South Africa, Australia, and New Zealand. The film also reveals glimpses of Switchfoot at home and in their studio in San Diego. Like Rattle and Hum meets Endless Summer, the movie is part travelogue, part surf film, and part behind-the-scenes look at the making of the band’s latest album Fading West.
Along the way, Switchfoot have been steadfast in their commitment to giving back by supporting various humanitarian causes, such as DATA, the ONE Campaign, Habitat for Humanity, Invisible Children, and To Write Love on Her Arms. The annual Switchfoot Bro-Am is a benefit surf contest and concert in Encinitas CA. Since 2004 the annual event has raised over a million dollars to aid San Diego youth development programs through the Bro-Am Foundation. The 12th annual event is scheduled for July 9th 2016. “We’ve got a really young fan base and some of the kids who come to our shows are homeless,” Tim says. “You’d never know it, but they are. I think we’ve always been drawn to the underdog, and I can’t think of a bigger underdog than a kid who’s fighting for his life at the age of 12.”
Switchfoot is currently working on their 10th studio album, “We weren’t chasing anything in particular when we started the band,” Jon says “We simply had these songs that we loved playing. It’s that joy that fueled us and it’s that joy that has kept us going and brought us to here.”